Beauty Company “GlamHub”
The GlamHub chain of beauty salons sought to create an efficient loyalty system that would benefit clients without reducing business profits. During this process, we identified drawbacks in CRM system management. To address this, we developed and implemented a comprehensive accounting system to oversee financial operations, enabling the business to run more efficiently and avoid financial risks.
About project
GlamHub is a chain of beauty salons continuously seeking new ways to attract clients and boost loyalty. However, the company was unsure how to develop a discount system that wouldn’t impact business profitability. While addressing this request, we also identified other issues, such as accounting for warehouse operations, gift certificates, and material purchases. These challenges made it difficult to forecast financial flows accurately and highlighted the need for change.
Tasks
GlamHub needed a balanced loyalty system to attract new customers with appealing offers while maintaining profitability. Our goal was to develop a solution that not only addressed this need but also anticipated potential challenges. It was essential to create a system that would enable GlamHub to forecast financial outcomes and effectively manage current results.
Process
We began with a detailed financial system analysis for GlamHub, which allowed us to identify key problem areas. Rather than isolated solutions, we suggested an integrated financial accounting system to improve transparency in managing financial flows. A critical part of our work was implementing this accounting system, enabling the company to plan expenses aligned with development goals while considering current liabilities.
Results
Implemented a comprehensive loyalty program, like a bonus system for regular customers.
Optimized CRM operations, establishing a solid foundation for financial accounting.
Resolved warehouse accounting issues for the owner and staff.
Introduced a cash flow and material purchase planning system.
The new loyalty system increased repeat visits and raised the average transaction value, all while maintaining high profitability. The updated accounting approach significantly improved financial flow management, reducing risks associated with deferred services. Overall, the company enhanced its financial planning and increased overall business efficiency.
Client Feedback
Maryna Vlasenko
Head of GlamHub Beauty Salon Chain
Your team didn’t just solve our issues—they went above and beyond. You assisted us recognize our weaknesses and offered solutions that have expanded our potential. We’re incredibly satisfied and grateful for your responsiveness to our business. It’s as if you understood our needs even better than we did. Truly impressive!
